Which platforms do you post on?

The ones your buyers use. We pick channels in the plan from your audience, rather than posting everywhere by default.

Do you create the content?

Yes. We draft on-brand posts from the plan and send them for your review before they go out.

How do you measure social media?

By the enquiries it brings, tracked in your own analytics and reviewed monthly against last month. Engagement shows up underneath as a reason the number moved.

How much do social media services cost?

Social is scoped in your written plan, and the services you switch on are one of the things that set the price. Monthly plans start at $1,200/mo CAD.

Do you run paid social too?

Yes. Facebook and Instagram ads run through our ad management: 15% of spend or the flat tier, whichever is higher, with a $750/mo minimum.

Social media marketing

Social media that feeds your pipeline, not just your feed

Posting when someone remembers, with no idea whether any of it brings a customer, wears thin fast. We plan content around what your audience searches for, post it on schedule, and tie the results back to enquiries in your analytics.

Get a social plan See pricing

What you get

Social strategy: Channels and topics picked from search demand
Content creation: On-brand posts, drafted and ready for review
Scheduling: Posted on a set cadence across channels
Community management: Comments and messages looked after
Reporting: Results tied back to your analytics

Scoped in your written plan. Monthly plans from $1,200/mo CAD.

The problem

Stay visible between searches

Few people buy the first time they see you. They search, compare, leave, and come back later. Social keeps you in view during that gap, so when they are ready, yours is the name they remember.

That only works if the posts are about what your buyers care about, and if they go out consistently. We pick topics by commercial value, weighing search demand against what advertisers pay for the same audience, so we write about what brings customers, not just what gets likes.

Social is one channel in all our marketing services, and it reports on the same number as the rest.

What's included

What social media management covers

Social works best beside search. Topics come from the same research as our SEO services in Canada, and paid social runs through our Google and Meta ads management.

01Social strategyWhich channels, which topics and what cadence, chosen from your audience and their searches.
02Topic researchTopics scored by commercial value, so the calendar favours what brings customers.
03Content creationOn-brand posts drafted from the plan and ready for your review.
04Scheduling and publishingPosts planned, queued and published on a set cadence.
05Community managementComments and messages looked after, so questions don't go unanswered.
06Analytics and reportingResults tied back to enquiries in your analytics, not just follower counts.

Our own engine

The topic that scores well is the post that ships

Most agencies research content in one tool and schedule it in another, with nothing connecting the two. We plan, draft and schedule on our own social and content engine, so research and publishing share the same data, and you don't pay SaaS margins on top.

Get a content plan tied to leads

How it's measured

Lead metric: Enquiries from social
Source: Your own analytics
Also shown: Posts shipped, engagement
Reviewed: Monthly, against last month

How it runs

How social runs month to month

Meet the people behind your social calendar: Zijing (Anna) Jin, our Customer Success Manager and Social Media Specialist, runs social content across platforms, with Corey Benoit directing the plan.

Step 01
Plan
Channels, topics and cadence, set from your audience and their searches.
Step 02
Draft
On-brand posts drafted from the plan and sent for your review.
Step 03
Schedule and post
Queued and published on the agreed cadence across channels.
Step 04
Look after the community
Comments and messages answered, so interest turns into conversations.
Step 05
Report
Monthly, with enquiries from social measured in your own analytics.

Proof

Built alongside the brand

For The Truffle Farm we delivered the website, branding and social media together, so every channel told the same story. For venues, see how we plan marketing for hospitality venues.

“We launched our new business The Truffle Farm Inc. Corey worked hard providing ideas and collaborating directly with us. He made a big job for us seem easy. Our website has increased our efficiency and profits. We look forward to growing our business further and feel Corey is a part of our team to help us make this happen. Thank you.”

Virginia Britzke · Owner/Operator, The Truffle Farm, Parksville

“I'm very impressed with your process, you have a sixth sense for this marketing. I can't tell you how happy we are with everything you have done for us.”

Greg Dunn · Owner, Heart Lake Country Homes, Turner Valley, Alberta

Questions

Social media questions

Ask Corey directly

Founder & Director

Not covered here? Send the question. You get a straight answer from the person who would run your account.

Ask a question

Strategy, content creation, scheduling and publishing, community management, and reporting. Ours plans topics from search demand and measures results by enquiries in your analytics.

Pairs well with

Our analytics work
The tracking that ties social to enquiries.
Strategy before spend
Where social fits in the plan, and when.

Make social earn its place in the plan.CBAJ

Tell us who your customers are. We reply with a one-page plan, usually within one business day.

Get a social plan

See how the services fit together

Social, search, ads and web in one sequenced plan.

Conversion-ready websites

The pages your social traffic lands on.