SEO, ads and web, reported on one number
Digital marketing that lowers your cost per customer
We start from what your buyers are searching for, build the pages and campaigns that meet it, and report what each new customer cost you, every month. Tell us the goal and we will get a plan built around your cost per customer before you pay anything.
Your first 30 days
- The plan
- A one-page plan for your market: the path, the services and the cost-per-acquisition angle
- Before you pay
- We talk only if the plan fits. No pressure, no lock-in
- Week one
- First build ships in week one after you approve the plan
- Every week
- We build, ship and adjust; progress shows in your own analytics
- Every month
- A report led by your cost-per-acquisition trend
Month to month. Directed by Corey Benoit.
Start with the goal
What do you need marketing to do?
Pick the one closest to yours. Each goal maps to a first plan, whether that runs through our SEO services, Google Ads management, a rebuilt site or an audit.
The problem
People in your town are searching for what you do, and they keep finding someone else first.
Get a planWhat we do first
- Build your Google Business Profile and map-pack presence for your market
- A page for each service and town people actually search
- Call and form tracking wired to your own analytics
- A monthly cost-per-lead report, this month against last
Services
Everything a customer touches before they call
Six services, sequenced to your market and measured against the same number. See every service we offer, or if you run a practice, how we approach dental marketing.
- 01SEOTechnical fixes, content silos and earned links, built around the searches your buyers use.
- 02Google AdsCampaigns built on buyer intent, tightly tracked, priced at 15% of spend or a flat tier.
- 03Web designFast, conversion-written sites that turn the traffic you already have into enquiries.
- 04Analytics and trackingConversion and call tracking in your own accounts, so you can see what each customer costs.
- 05Social mediaContent planned, written and scheduled across platforms to feed the pipeline, not just the feed.
- 06Marketing strategyOne plan, one accountable owner, and a clear answer to where the next dollar goes.
How we measure
One number: cost per acquisition
Rankings, clicks and impressions are inputs. What you pay to win a customer is the result, so that is what we price on and report on. The data comes from your own analytics and ad accounts, not a dashboard we control, and we run the research and tracking on the platform we run campaigns on, which we build ourselves.
What your monthly report contains
- Headline
- Your cost per acquisition, this month against last
- Spend
- What went into each channel and what it returned
- Conversions
- Calls, forms and bookings counted from your own accounts
- The work
- What we built, shipped and changed behind the number
- Next
- Where the next dollar goes, and why
The method
One loop, run again every month
Every account runs on the same five steps. Here is how we work in full.
- Step 01
Intent
We start from what your customers are trying to do. You get a map of who is searching, for what, and how ready they are to buy.
- Step 02
Strategy
We map those intents to the lowest-cost path to reach them, using our own data. The plan says where the next dollar goes, and why.
- Step 03
Solution
We build the pages, campaigns and content that meet each intent, and ship them live.
- Step 04
Lower CPA and foundation
We measure, cut waste and compound what works, so the cost per customer trends down and the asset base keeps earning.
- Step 05
Results
We report the cost to win a customer, measured against last month, and feed it into the next loop.
In their words
What clients say about working with us
Named owners, unedited words. See client results for the engagements behind them, and read who directs your account and why it matters.
“We launched our new business The Truffle Farm Inc. Corey worked hard providing ideas and collaborating directly with us. He made a big job for us seem easy. Our website has increased our efficiency and profits. We look forward to growing our business further and feel Corey is a part of our team to help us make this happen. Thank you.”
“I had Corey build me a website for my new small business. I gave a colour scheme and a feel of my brand and I felt he captured exactly what I wanted just after a short conversation. He made everything simple and easy for me to get all my content on the site. Always professional and on time. I also feel like it is my businesses best way to get leads. Highly recommend Corey”
“I'm very impressed with your process, you have a sixth sense for this marketing. I can't tell you how happy we are with everything you have done for us.”
Pricing
Published prices, month to month
No contact-us wall. Every tier has a published floor in CAD, and you get a one-page plan for your market before you pay. Ad budget goes to Google or Meta directly. See our pricing for what each tier includes and the one-time add-ons.
Monthly plans
- Local
- From $1,200/mo CAD. One location, one market
- Growth
- From $2,500/mo CAD. Several markets, SEO and paid together
- Competitive
- From $5,000/mo CAD. The whole stack for a crowded market
- Terms
- Month to month, no long contracts
Questions
Questions buyers ask first
Ask Corey directly
Founder & Director
Not covered here? Send the question. You get a straight answer from the person who would run your account.
Ask a questionFind out what a customer should cost youCBAJ
Tell us the goal. You get a one-page plan for your market before you pay. Prefer to talk first? Ask for a call and we will reply within one business day.