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SEO consulting

Senior SEO direction for teams that run their own SEO

You have people doing SEO. What's missing is a senior read on where the work should go, and someone checking it against the numbers. We hand your team a prioritized roadmap, review the work, and keep it pointed at your cost per acquisition.

What you get

Roadmap
What to do, in what order, and why
Audit
Technical and content: where you stand today
Keyword and intent map
Searches worth the work, mapped to pages
Competitor gaps
Where rivals earn visibility, and the openings
Team reviews
Regular sessions with your people

Scoped to your team and market.

Who it's for

For teams that run their own marketing

In-house marketers get pulled in every direction: a new page here, a campaign there, a request from sales. SEO work drifts toward whatever is loudest. The fix is not another vendor doing everything. It is a senior strategist setting the order and checking the results.

That is what consulting covers. We map your market on our own data, hand your team a prioritized roadmap, and review progress against your cost per acquisition. You keep the execution. We keep you pointed at what moves the number.

Consulting fits when

  • You have an in-house marketer or team
  • You want senior strategy, not another vendor doing everything
  • You will act on a roadmap

If you have no one to run the plan, done-for-you SEO fits better, and we will tell you so.

What's included

What your team gets

The roadmap covers every layer your team touches, from crawl, speed and schema fixes to ranking in local search.

  1. 01SEO strategy and roadmapA prioritized plan for your market: what to do, in what order, and why.
  2. 02Technical and content auditWhere you stand today and the gaps holding rankings back.
  3. 03Keyword and intent mapThe searches worth the work, on our own data, mapped to pages.
  4. 04Competitor and gap analysisWhere rivals earn their visibility and where the openings are.
  5. 05Team direction and reviewsRegular sessions to keep your people pointed at what works.
  6. 06Reporting frameworkThe one-number CPA report, set up so you can run it yourself.

How it works

You keep the execution. We keep the number honest.

Consulting works when the person setting priorities is measured on the same number as your team. We set up the cost-per-acquisition report in your own analytics, so the roadmap, the reviews and the results all point at one figure, and you can keep running it after we step back.

Get a prioritized SEO roadmap for your team

How the work splits

Executes
Your team
Plans and reviews
A senior strategist, directed by Corey
Data
Our own SERP, rank and backlink stack
Measured on
Cost per acquisition, monthly
Re-planned
Quarterly, against the data

How it runs

How a consulting engagement runs

Corey Benoit leads the direction. Read the background behind our SEO direction: Google Partner, 14 Google Skillshop certifications, a Stanford algorithms specialization and BCIT technical web design.

  1. Step 01

    Map the market

    We look at your market, competitors and current site on our own data.

  2. Step 02

    Hand over the roadmap

    A prioritized plan your team can start on the same week: what, in what order, and why.

  3. Step 03

    Review the work

    Regular sessions with your people to check progress, unblock decisions and adjust the order.

  4. Step 04

    Measure

    Progress reviewed against your cost per acquisition, monthly, from your own analytics.

  5. Step 05

    Re-plan

    Each quarter, a refreshed roadmap and the next targets.

Consulting or done-for-you

Pick the model that matches your team

Consulting suits teams with people to execute and a need for direction. If you would rather we run the work end to end, that is how we run SEO month to month, with the same research and the same report.

Consulting is scoped to your team and market. One-time pieces have published floors: keyword research and SERP map from $400 CAD, competitive intelligence report from $650 CAD, standalone SEO audit from $750 CAD. Every tier and add-on is on our transparent monthly pricing page.

Credentials

The background behind the direction

14
Google Skillshop certifications
4
Stanford algorithms courses completed
2
Partner programs: Google and Shopify

Certifications are verifiable on Corey Benoit's public Skillshop profile.

Questions

SEO consulting questions

CB

Ask Corey directly

Founder & Director

Not covered here? Send the question. You get a straight answer from the person who would run your account.

Ask a question

Senior strategy and direction for a team that does its own SEO: the roadmap, the audits and the reviews, without us running the day-to-day.

Give your team a senior read on the plan.CBAJ

Tell us about your team and market. We reply, usually within one business day.

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