Link building
Link building that earns authority you can keep
Your content is good and competitors still sit above you. In competitive markets the gap is often authority: other sites link to theirs and not to yours. We earn those links by hand, with content worth citing, and show you every one.
What you get
- Link gap analysis
- Where competitors earn links, on our own graph
- Outreach
- Real outreach to real sites, by hand
- Linkable content
- Research and pieces other sites want to cite
- Citations
- Directories and listings that build local trust
- Cleanup
- Toxic links found and disavowed
Part of the Competitive tier, or scoped standalone.
The problem
Authority decides close races
When two sites answer the same search equally well, the one other sites vouch for tends to win. Referring domains remain the clearest off-page signal we can see moving local and competitive rankings, which is why they get their own line in the plan.
The shortcut is tempting: hundreds of cheap links, fast. We won't do it. Paid link schemes risk a penalty and rarely hold. Every link we earn is one we would be glad to show you, from a site with a reason to link to yours.
Link building fits when
- Your content is good but you are stuck below competitors
- You are in a competitive niche where authority decides
- You want links you can stand behind
What's included
What a link-building program includes
Links work on top of a sound site. If the foundation is broken we start with a full SEO audit. For local businesses, links and citations sit beside Google Business Profile and map pack work.
- 01Link gap analysisWhere competitors earn links and where the openings are, on our own backlink graph.
- 02Digital PR and outreachReal outreach to real sites, by hand, with a reason to link.
- 03Linkable contentResearch, tools and pieces other sites want to cite.
- 04Local citations and listingsThe directories and listings that build local trust.
- 05Disavow and cleanupSpotting and clearing the toxic links that drag a site down.
- 06Referring-domain reportingThe links earned and the authority gained, tracked monthly.
Our own data
Run on a backlink graph we own
We find link openings in SerpTransformer, the SEO platform we build and run ourselves. Because we hold the raw link data, we see the full graph instead of a capped API, and run bulk checks without throttling. That is how we find the sites already linking to your competitors and not to you.
Your monthly link report
- Referring domains
- Earned this month
- Every link
- Listed, so you can check it
- Authority
- Gained, tracked monthly
- Lead metric
- Cost per acquisition
How it runs
How a link campaign runs
Corey Benoit is the strategist accountable for link quality. No link goes out under your name that he wouldn't show you.
- Step 01
Map the gap
We compare your referring domains with the sites outranking you and list the openings.
- Step 02
Build something worth citing
Research, tools or pieces that give a site a reason to link.
- Step 03
Reach out by hand
Real outreach to real sites. No reseller lists, no networks.
- Step 04
Clean up
We spot toxic links and disavow the ones that drag the site down.
- Step 05
Report
Every link earned, listed monthly, alongside your cost per acquisition.
Where it fits
Links are one lever, not the plan
Links multiply what is already on the site. Without pages that answer real buyer searches, they have nothing to lift. That is why link building usually runs inside SEO priced on cost per lead, after the technical and content work, and is measured against the same number.
Link building is part of the Competitive tier, from $5,000/mo CAD, and available standalone, scoped to your market and competition.
Proof
How clients describe working with us
“I'm very impressed with your process, you have a sixth sense for this marketing. I can't tell you how happy we are with everything you have done for us.”
Questions
Link building questions
Ask Corey directly
Founder & Director
Not covered here? Send the question. You get a straight answer from the person who would run your account.
Ask a questionSee where your competitors get their links.CBAJ
We map the gap on our own data and tell you what it would take to close.